Pari Film – Teasers clock in 41 million views!

It was a great experience editing 7 short teasers for this film. The teasers alone clocked in over 41 million views. Pari’s scary social media strategy sets a movie marketing example. Brand Introduction Pari, one of the most anticipated Bollywood horror films, was...

14 Secrets of Movie Trailer Editors

An interesting read from Metal Floss BY JAKE ROSSEN. http://mentalfloss.com/article/91351/14-secrets-movie-trailer-editors JANUARY 26, 2017 ISTOCK Decades ago, Hollywood used to put previews of their coming attractions after the conclusion of their theatrical...

Movie trailer makers multiply as online viewing of previews soars.

Here’s a recent article in The LA Times, by Ryan Faughnder, about the burgeoning scene of Hollywood movie trailers. Movie trailers have become their own kind of blockbusters. Hollywood studios collectively spent $3.16 billion last year on U.S. marketing efforts...