Trailer Editor at Netflix with 20+ years of global experience shaping how films and series campaigns are first seen by the world!
Kool Deep Shah is an award-winning trailer editor specializing in cinematic storytelling for Netflix, APAC, based in Mumbai, India. With 2 decades of experience, Kool has crafted compelling trailers for global hits like Money Heist: Korea, Tekken: Bloodline, The Witcher: Nightmare of the Wolf, and Netflix’s iconic Squid Game Seasons 1, 2 & 3. For 11 of those years, he thrived as an award-winning trailer editor in Los Angeles, working as a Senior Trailer Editor at Hammer Creative, where he produced trailers for blockbuster titles such as Batman: Arkham, BioShock, Assassin’s Creed, and Mortal Kombat X, earning multiple awards and nominations for his work with entertainment giants like Michael Jackson and The Black Eyed Peas.
As a Netflix trailer editor, Kool goes beyond editing—he crafts engaging promotional assets that bring stories to life on the screen. One of the things he is proud of:
For Squid Game Season 2 and S3, Kool edited the official Recap AVs that play directly before Episode 1 — meaning the first emotional re-entry point back into the world of Squid Game begins with his cut. That’s a rare responsibility and a privilege.
By expertly blending sound design, music, dialogue, and visuals, he delivers trailers that captivate audiences and amplify engagement. His sharp attention to detail and mastery of narrative, honed over 11 years in Los Angeles, ensure every trailer reflects the heart of the project, making him a sought-after talent who transforms previews into unforgettable cinematic moments.
In his spare time, Kool composes music for film, TV, and trailers, with placements on shows like NCIS: Los Angeles and Person of Interest. This dual expertise as a composer and trailer editor enhances his storytelling, setting him apart in the industry.
SQUID GAME| S2 RE-CAP ON NETFLIX PLAYED BEFORE S3 EP 1| TRAILER EDITOR
SQUID GAME S2 | TRAILER 2 | TRAILER EDITOR
SQUID GAME S1 | TRAILER 2 | Co-editor, AV Lead
MY NEXT GUEST NEEDS NO INTRODUCTION
DAVID LETTERMAN ft SHAH RUKH KHAN | NETFLIX | TRAILER EDITOR
RANVEER VS WILD WITH BEAR GRYLLS: – TEASER 2 | NETFLIX
A.V. LEAD
MONY HEIST: KOREA – JOINT ECONOMIC AREA – TRAILER 2 | NETFLIX – A.V. LEAD
TEKKEN: BLOODLINE – OFFICIAL TRAILER| NETFLIX – TRAILER EDITOR
R E F E R E N C E S
I can say more about his work habits (always willing to do the extra weekend or late night hours when needed), his good humor and even-keeled, pleasant personality, his great problem solving skills, his maturity and mentorship of the newer, and younger employees in the company, but ultimately he is a very valuable talented individual which any company would be lucky to have.
From start to finish he was a thorough professional, starting with a trailer script, suggestions and ideas about what lines and scenes to include or exclude and also how to incorporate music and graphics.
The end result was magic. We were blown away by his very 1st cut and barely had any revisions or changes to the trailer.
With years of experience, he is very good at what he does, it’s evident from his passion for movies and music.
He is an extremely pleasant personality and is very easy to work with.
As a film producer, I would highly recommend him for your next trailer.
T R A I L E R E D I T O R | B L O G
Movie theater owners call for shorter trailers
Richard Verrier from The LA Times published an interesting article about the rift between Theater Owners and Distributors. Moviegoers fed up with long trailers may get some relief at the multiplex. The trade group representing major theater chains announced that it...
Movie trailer makers multiply as online viewing of previews soars.
Here's a recent article in The LA Times, by Ryan Faughnder, about the burgeoning scene of Hollywood movie trailers. Movie trailers have become their own kind of blockbusters. Hollywood studios collectively spent $3.16 billion last year on U.S. marketing efforts to...
Game of Thrones Title Theme
So this isn't trailer related, but it is music related. Here's a breakdown of the awesome, sticky GoT theme, from composer Ramin Djawadi.
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